Solutions

Measure the decay in your CRM. Recover the value. Keep it recovered.

The Sequence

Every engagement follows the same sequence, because the problem has the same shape everywhere: CRM data decays continuously, so the work is first to measure the decay, then to recover what it has cost you, then to keep the recovery in place while the world keeps moving.

You can stop after any step. The diagnostic stands on its own. Most customers, once they see the numbers, choose not to stop.

1. CRM Data Diagnostic

The front door. We run our matching and enrichment engine against an export of your CRM and report, in concrete numbers:

  • How many records are stale — contacts who have changed jobs, companies that have merged, renamed, or closed
  • How many records are duplicates, and which ones
  • How many written-off leads are recoverable, matched against our reference set of 16 million European companies
  • What the recovered pipeline is plausibly worth to your business

The deliverable is a live dashboard and an exportable report your team keeps. Fixed scope, defined timeline, read-only access to an export — we never touch your production system during a diagnostic, and your data never leaves EU infrastructure.

The diagnostic is designed to be worth the fee even if you never speak to us again. It is also, candidly, how we earn the next conversation.

Request a diagnostic →

2. Continuous Remediation

A cleanup that ends is a cleanup that starts decaying the day it ships. The remediation service runs the same matching, enrichment, and deduplication continuously:

  • New and changed records matched against the reference set as they arrive
  • Duplicates identified and resolved under rules your team approves
  • Recovered and re-qualified leads routed back into your existing process
  • Monthly reporting in the same dashboard format as the diagnostic, so the trend line is always visible

The engine doing this work is not new. It has run continuously in production for five years. What we have built around it is the delivery: EU infrastructure, GDPR-native processing, and reporting your operations team can act on.

No rip-and-replace. The service extends the CRM you already run — Salesforce, HubSpot, Pipedrive, and others — through native APIs.

3. For Implementation Partners

If you are a Salesforce or HubSpot implementation consultancy, you already know the pattern: the migration is scoped, the go-live date is set, and then the customer’s data turns out to be the real project.

We work behind partners in two ways:

  • Pre-implementation diagnostic. Run the audit before the migration is scoped. Your proposal lands with the data problem quantified instead of discovered in week six.
  • Standing remediation under your engagement. You own the customer relationship; we run the data layer. Your implementation stays clean after handover, which is worth more to your reference list than it is to ours.

We are a data engineering shop, not an implementation consultancy. We do not compete for your services work.

Talk to us about partnership →

What We Don’t Do

Boundaries are part of the offer:

  • We don’t sell, resell, or retain rights to customer data. Processing is for remediation, full stop.
  • We don’t run open-ended consulting engagements. Every engagement has a defined scope and a defined deliverable.
  • We don’t replace your CRM, your agency, or your operations team. We make the data under all three of them trustworthy.

What Comes Next

Clean, current data is the foundation for everything a business wants from AI. Work on that next layer — intelligence grounded in your own remediated CRM, inside EU infrastructure — is described on our preview page.